planning and budgeting

About ID manager application: planning & budgeting
"Establish, approve, manage and review your marketing investment plan from a single system. This will ensure that you deliver your corporate, commercial and brand obljectives in a way that supports sustainable growth."

The planning & budgeting application includes the folowing components:

performance & market review
Includes; formal review process, improvement identification, opportunity identification, business environment analysis, competitive environment analysis.

strategic planning
Includes; strategic planning process, strategy review, budget review, strategic planning, templates, communication to organization.

operational planning
Includes; operational planning templates, review & submission, profitability calculation, cycle planning translation, campaign calendar

reporting
Includes; investment summary, spend reports, campaign reports, procurement reports, historical comparison reports

Key deliverables

Knowledge transfer / effective decision making for new team members   System enables a new team member to be able to reach full productivity within a very short time due to very effective activity, reporting and information management
Reduction in the number
of "rush" activities & level
of waste
System helps to reduce the number of "rush" activities which carry an additional cost due to the reduced lead-times as well as the level of wastage due to better forward planning
Improved client resource
efficiency (time management)
System reduces the amount of time spent in both establishing and then tracking the marketing plan and associated budget through automated data analysis and process optimization